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The future is here
Data driven design
The EyeQuant Effect
EyeQuant’s patented technology was built by leading neuro and data scientists to help UX, marketing and product teams make smarter design decisions.
Our platform combines advanced neuroscientific research, artificial intelligence and neural network modeling to simulate how users will react to your design work. Clients around the world use EyeQuant to optimize conversion for websites, apps, email campaigns, display ads, print and more.
How it works
Neuroscience
The eyes alone convey more than a hundred billion signals to the brain every second — that’s a huge amount of information to process and understand.
Our proprietary AI
Inspired by biology, we’ve built artificial neural networks (ANN) to predict how users will perceive a design in the first three to five seconds of viewing.
Insight
EyeQuant’s game-changing technology gives instant insight into how users will engage with any design, on any device, before you go live.
Don't Just Take Our Word For It
“By using EyeQuant with our clients, we can demonstrate our decision making concisely and objectively, cutting down on the need for multiple rounds of discussion and feedback. EyeQuant really is an essential tool in our tool box.”
Jonny Longden
Conversion Director
“Since EyeQuant is based on a huge data pool and simulates the course of the gaze, it is possible to carry out the analysis without implementing tracking codes. We can also check design mockups, which is a great advantage for our work. The accuracy of the simulated gaze is very impressive.”
Hellen Pitikaris
Head of Conversion Rate‑Optimierung & UX
“We use EyeQuant to analyse our analytics dashboards, it helps us quantify the impact our design changes have on user attention. We share the Clarity Scores with our agencies and other departments to communicate how the colour, contrast, branded elements and layout can all negatively affect the visualisation of data.”
Fiona Gordan
Global Director BI Strategy
“I like EyeQuant a lot because it’s so fast. It’s a scalable approach to UX. I can get insights in seconds that help me define a test hypothesis, without any tracking code on the website.”
Nicolás Celedón
Conversion Specialist
“At Canon, we use EyeQuant to refine our designs and to ensure the most important design elements get the maximum exposure and the best readability. It’s like spell check, but for designs.”
Fabien Caublot
Conversion Specialist
“With EyeQuant, we’re able to bring data into the heart of our design phase, making sure we hit our goals for both iterative and unique designs.”
Nick Frame
Lead UX/UI Designer
“What used to take dedicated lab equipment and dozens of testers (and therefore cost thousands of dollars and take weeks), can now be done in a few seconds and for a few dollars thanks to EyeQuant.”
Pascal Briod
Head of Product & Co-Founder
“This is a must-have for every user experience designer. We use EyeQuant for expert reviews, prototyping and of course a whiteboard when it comes to ideation.”
Judith Heinen
Creative Director, User Experience
“With EyeQuant, we are able to quickly improve our designs by easily testing and iterating. The results give us quantifiable data we can act upon.”
Ross Higgins
Global Director of UX and Design
“EyeQuant is the essential tool our team uses when we’re validating new website designs. It gives us the data confidence that the ‘what, why and the where’ are always visible, crucial for a great user experience and increased conversion rate.”
Pekka Kantola
Web Manager
“This tool gives our team the ability to ‘test before testing’ our website designs. Not only does this benefit us from a testing, UX, and design perspective, but it also answers questions and quickly resolves debates in our department.”
Jonathan Bunio
Web Optimization Analyst
“We have been using EyeQuant for a number of years now and have seen real benefits for our own business and our clients. It enables us to identify opportunities for improvement in existing websites and new concept designs, bringing objective data into the creative process and delivering fantastic results!”
Tom Greenwood
Managing Director
We utilize this tool with all clients we currently run CRO engagements with. Clients really loves how on-the-fly we can produce quick assessments of pages they are in the process of designing.
Kendall Giglio
Director of Conversion Rate Optimization
EyeQuant is very easy to use, explain, and understand. My recommendations have more impact when I integrate the eye-tracking simulations into my analyses.
Ehow Chen
VP of Customer Insights and Digital Analytics
With EyeQuant, we are able to quickly improve our designs by easily testing and iterating. The results give us quantifiable data we can act upon.
Ross Higgins
Global Director of UX and Design
Groupon increases sign-ups by 52%
Discover how Groupon used EyeQuant to learn that the value proposition and call to action buttons on key landing pages were being overpowered by imagery, and not being seen in the first 3 seconds. The design improvements made by the team after seeing the visual simulations led to impressive conversion results.
Let's Talk
To learn how EyeQuant could improve your design process and increase conversion rates, book some time with one of our specialists.
How does EyeQuant add value to my role?
Decision makers: Directors, CEOs, Product Managers, COOs
– Save time and money by avoiding running eye tracking studies and user research.
– Increase the productivity of your sales function.
– Empower teams to make data-informed creative decisions.
Creative Functions: Designers, Heads of Design, UX/ UI Designers
– Remove the guesswork by pre-testing assets to optimise designs before you go live.
– Validate different production variations to streamline the creative process.
– Present your most successful design ideas with greater confidence.
Performance Teams: Analytics, CRO Functions, Marketing
– Gain actionable insights to eliminate guesswork and support creative teams.
– Use as a diagnostic tool to identify issues and boost conversions.
– Benchmark campaigns against your competitors.