EyeQuant Blog

Lame Optimization Ideas Hold Up Design Meetings: Here's How to Stop Them

Posted by Bitsy Knox on Aug 19, 2013 3:07:23 PM

There’s an age-old saying that goes, “The only thing that stands in the way of a business making more money is a design committee meeting.”

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Topics: #conversionrateoptimization, #eyequant, #webdesign, #webdesign #usabilitytesting #weboptimization, #weboptimization

Your Website Isn't a Block of Concrete

Posted by Bitsy Knox on Aug 13, 2013 12:51:39 PM

“If houses were built the way software is built, the first woodpecker would bring down civilization.” (Anon.)

A building and a website aren't so different, really. Someone had to design it, and many more people have to use it. In this post, we'll look at 4 ways to work with UX experts, rein in design ego, and build a website that's made for change.

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Topics: analytics, data, #eyequant, predictive eye-tracking, usability, UX, #webdesign

How Do You Find Out What To A/B Test?

Posted by Bitsy Knox on Jul 22, 2013 12:56:01 PM

This is a guest post by Francis Teo, Lead Conversion Strategist at Conversions Guaranteed

A/B testing is fast gaining popularity as a scientific method to increase conversions of your website.

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Topics: Uncategorized

EyeQuant is now available on ExactTarget's HubExchange

Posted by Bitsy Knox on Jul 16, 2013 11:27:27 AM
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Topics: clickthrough, CRO, email marketing, exactarget, hubexchange, Uncategorized, usability, UX

Spy On Your Competitors For Better A/B Tests

Posted by Bitsy Knox on Jul 10, 2013 3:20:52 PM
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Topics: a/b testing, attention, conversion rate optimization, CRO, #eyequant, landing page, landing page optimization, multivariate testing, predictive eye-tracking

108 Million Web Users Are Color Blind: How Do They See Your Website?

Posted by Bitsy Knox on Jul 2, 2013 2:56:34 PM
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Topics: color, #colorblind, #eyequant, web design, #weboptimization

Capturing User Attention with Color

Posted by Bitsy Knox on Jun 27, 2013 1:40:06 PM
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Topics: branding, color, CRO, Uncategorized, user attention, web design

Introducing the EyeQuant Team, Part VI: CEO and Co-Founder Fabian Stelzer

Posted by Bitsy Knox on Jun 17, 2013 12:55:06 PM


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Topics: #eyequant

Introducing the EyeQuant Team, Part V: Niko Felger, VP Product & Technology

Posted by Bitsy Knox on Jun 6, 2013 2:58:50 PM


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Topics: Uncategorized

Introducing the EyeQuant Team, Part IV: Felix Molitor, Software Engineer

Posted by Bitsy Knox on Jun 6, 2013 11:12:23 AM


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Topics: Uncategorized

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