Blog

Where UX, CRO and design meet machine learning & neuroscience.

108 Million Web Users Are Color Blind: How Do They See Your Website?

Posted by Bitsy Knox on Jul 02, 2013

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Capturing User Attention with Color

Posted by Bitsy Knox on Jun 27, 2013

[Update: We recently published an article on how to drive attention towards your CTA with color based on data from NASA and eye-tracking studies.]

Color permeates our actions and reactions to everything we do; it plays into our sense of identity, into our choices, into our relationship with the world around us.

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Topics: CRO, UX, Design Strategy

Introducing the EyeQuant Team, Part VI: CEO and Co-Founder Fabian Stelzer

Posted by Bitsy Knox on Jun 17, 2013


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Topics: #eyequant

Introducing the EyeQuant Team, Part V: Niko Felger, VP Product & Technology

Posted by Bitsy Knox on Jun 06, 2013


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Topics: #eyequant

Introducing the EyeQuant Team, Part IV: Felix Molitor, Software Engineer

Posted by Bitsy Knox on Jun 06, 2013


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Topics: #eyequant

How Change Blindness Affects User Perception of Websites

Posted by Bitsy Knox on May 16, 2013

We tend to like to think that we are aware of everything going on around us; after all, we are conscious human beings, and we notice changes to our surroundings, right?

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Deconstructing a 56% Conversion Lift at Big Contacts

Posted by Bitsy Knox on Apr 17, 2013

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Why Design Needs Science

Posted by Bitsy Knox on Apr 16, 2013

As part of a new series on the EyeQuant blog, we turn to our customers and friends to answer questions about web design, UX, and conversion optimization with their personal experiences and stories. First up: Tom Greenwood of Wholegrain Digital!

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How Many Seconds Does Your Website Have to Capture User Attention?

Posted by Bitsy Knox on Apr 08, 2013

“You only have a few seconds to capture someone’s attention.”

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6 Ways to Achieve an Instant 30% Sign-Up Boost: An EyeQuant Case-Study (Fashion E-Commerce)

Posted by Bitsy Knox on Apr 03, 2013

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